Maintaining a healthy weight is one of the most important factors in your pet’s long-term wellbeing—and diet plays a major role in getting it right.
Raw feeding provides a naturally high-protein, low-carbohydrate approach compared to traditional kibble diets. Without the inclusion of unnecessary fillers and heavy processing, pets are often left feeling fuller for longer, while still having steady, usable energy throughout the day. Instead of spikes and crashes, you tend to see more consistent energy levels, better condition, and improved overall vitality.
A general guideline for raw feeding is to feed between 2–3% of your dog’s total body weight per day, adjusting this based on age, activity level, metabolism, and individual condition. Highly active dogs may require more, while less active or overweight dogs may benefit from being closer to the lower end of that range.
When assessing your dog’s condition, a simple hands-on check is often the most reliable. You should be able to feel the ribs easily without having to press or dig for them, while they remain only lightly visible. From above, your dog should have a defined waist, and from the side, a gentle tuck up through the abdomen. These small visual cues are often more useful than relying on weight alone.
Our raw feeding range is made from 100% meat, with no additives or fillers. This simple, natural formulation supports efficient digestion. Highly processed foods can take significantly longer to break down, whereas raw food is digested more efficiently by the body. This means less time and energy spent on digestion, and more available for movement, play, and day-to-day function.
Another benefit of raw feeding is the reduced reliance on carbohydrates. Many traditional diets use carbs as a primary energy source, which can contribute to excess weight gain if not carefully managed. A protein-rich raw diet better aligns with how dogs and cats naturally utilise nutrients, helping support lean muscle maintenance rather than fat storage.
Maintaining a healthy weight is about more than just appearance. Carrying excess weight places added strain on joints, reduces mobility, and can contribute to long-term health issues such as diabetes and other chronic conditions. Keeping your pet in good condition supports not only their physical health, but also their quality of life as they age.
Raw feeding also aligns more closely with your pet’s natural eating habits. Including bones as part of the diet—typically around 10% of total intake—supports dental health, helps keep teeth clean, and encourages natural chewing behaviour. This chewing action also provides mental stimulation, which is often overlooked but equally important.
For pets needing to lose weight, raw feeding offers a simple advantage—control. With clear, whole ingredients and no hidden fillers, it becomes easier to adjust portions and manage intake without compromising on nutrition. Reducing portion size slightly while maintaining a high-quality protein intake can help support gradual, sustainable weight loss.
For pets already in good condition, raw feeding helps maintain that balance. Consistent feeding, appropriate portion sizes, and monitoring condition over time are key to keeping your pet performing and feeling their best.
At its core, raw feeding is about simplicity. Real ingredients, straightforward nutrition, and a feeding approach that works with your pet—not against them.
